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Last week when we heard that the new limited edition neon colors from American Apparel were hitting stores. This edition is six summer-y colors in red, coral, orange, violet, green, and yellow. All six colors were made in limited editions of 2000 and all are free of dibutyl phthalate, toluene, and formaldehyde which are linked to cancer, developmental and reproductive toxicity and allergies. Taking into account all the hype and AA's history with nail polish, we thought the release of the neon limited editions would be a big deal so asked every AA in the city and the burbs.
Not Woodfield, nor the Loop, not Gold Coast, Evanston, or Wicker. We even asked our guys on the ground in the Milwaukee area. The only location we found it at was at the Lakeview location on Belmont just off the red line. They arrived over the weekend and have only sold one bottle of yellow thus far.
· American Apparel [Official Site]