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H&M unveiled today in Paris David Beckham's first underwear collection. The underwear line has nine nine minimally branded pieces that are inspired by his personal style. The line will go on sale at 1,800 out of 23,00 stores around the world - so there's a good chance it'll be here on Michigan Ave and State Street.
The pieces will be briefs, boxers, trunks, boxer briefs, T-shirt, tank, Henley, pajama pants and long johns. Colors are white, black and gray and range from $12.95 - $29.95. They'll be available for purchase February 2, but don't expect a mad rush and lines like Stella McCartney, Versace or Comme des Garcons. According to H&M’s head of design, these items are the foundation to a longer term Beckham for H&M collection.
· H&M [Official Site]
· H&M Unveils David Beckham’s Undies [WWD]