Keira Knightley, Scarlett Johansson, Rooney Mara, More Cover W; Karl Lagerfeld to Stop Working When He's Dead

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NATIONAL
· W taps four actresses for cover to fete 40th anniversary [W]
· Terry Richardson shot Oprah for Harper's Bazaar [Styleite]
· Lucky Plus has arrived in stores yesterday [Racked Inbox]

INTERNATIONAL
· Burberry surprises by bringing perfume biz in-house [Telegraph]
· Karl Lagerfeld says he'll stop working when he's dead [Vogue UK]

ONLINE
· Program allows brands to make DIY games for digital channels [Mashable]
· BeautyBar introduces iPhone app for mobile beauty shopping [Racked Inbox]