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Marshmallow Peeps Launch Peeps on Earth Campaign

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Marshmallow Peeps have been infiltrating pop culture for as long as we can remember--from costumes to being used in science experiments to Karl Lagerfeld-esque miniatures. They're adorable and useful and there's no denying it.

This year, the legendary marshmallow miniatures are setting out on a mission for world peace, creating an enduring hope for "Peeps on Earth". And they're creating a product line with numerous styles in all sizes so Peeps lovers can wear their heart on their sleeve. In the Midwest, the products are exclusively sold at the Mall of America.
· Peeps World[Official Site]