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The newest idea in webstores is the Chicago eMarketplace. The great thing about this idea is that customers can view merchant's products and either have them delivered- or they can purchase on the website and then stop in and pick them up from the store which will generate great new traffic for the business.
The website launches on May 1st, and they now accepting reservations for space in the mall. Just like any brick & mortar mall, there is a limited amount of real estate (but since it's e-commerce it'll be slightly more space), so if anybody is looking at getting in on this we suggest you do it soon. Looking at the homepage graphic of the United States with California, Texas, Washington and Ohio being a lighter shade of grey it looks like they have plans to expand to other cities.
· e-Marketplace [Official Site]