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In Old Town and Lincoln Park, generally the residents are hitting the gym, jogging to the lakefront and spending several thousand pesos at the third largest Whole Foods in the world, right down the street. Well, that Whole Foods will soon get a run for its money when Texas-based My Fit Foods opens on North Avenue at Wells, kitty-corner from the 24-hour Starbucks.
Right now, there's still paper in the windows of the space, so it's tough to see how far along they are. So we went inside.
This will be one of the first My Fit Foods stores in the Midwest and one of three opening this year in Chicago. The selection is primarily healthy foodstuffs ranging from the usual tofu, almond butter and quinoa to liquid B12 and a bizarre Kombucha soda. There's also an on-staff nutritionist at every location who can start you on nutrition challenges—for free. So in short, it's not going to be a normal grocery store.
· My Fit Foods [Official Site]