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Beyoncé is Here to Get You Beach Ready

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It's almost bikini season which means sun, tan bodies, and lots of time on the lakefront at all of Chicago's 33 beaches. Good thing Beyoncé, who is touting a sold out Mrs. Carter Show World Tour has partnered with H&M for the brand's summer swimwear campaign. Everywhere you go this summer you'll see print and outdoor billboards introducing "Beyoncé as Mrs. Carter in H&M" starting with the video that came out today.
· All H&M Coverage [Racked]