So You Want Hair as Soft as Cashmere? You Need This Blowout

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Blazing summer air is the worst--not only do your pores look huge and uncontrolled, so does your hair. The squelching humidity really takes a toll on your mane, so to curb your fate with unhealthy summertime beach hair, George the Salon has scored a formula containing cashmere proteins and a complex of four precious oils for a new Cashmere Blowout service. The effects are marvelous, instantly giving fine, fragile hair more body, rich volume and texture, while supplying tresses with the soft, touchable, feather-light weight feel of cashmere. The best part? It's only $50 beginning July 1.
· George the Salon [Official Site]